Amazon Product Ads API

Amazon may display Product Ads from a brand within a well defined section with a hero image. They can be seen at the top of the results page when present.

API Examples

Results for: moose hat

Results for: moose hat

JSON Example

{
  ...
  "product_ads": {
    "image": "https://m.media-amazon.com/images/S/al-na-9d5791cf-3faf/1c3411b6-729e-4523-924e-98e38e97b5c1._CR0,308,4337,2271_SX507_CB1169409_QL70_.jpeg",
    "logo": "https://m.media-amazon.com/images/S/al-na-9d5791cf-3faf/f9abb8cd-bf40-4814-8196-a67a772abae7._CR0,0,934,400_AC_SX130_SY60_CB1169409_QL70_.jpg",
    "headline": "Stuffed Animal Hats: Cozy and Stylish All Season",
    "link": "https://aax-us-iad.amazon.com/x/c/JDDhdrLWzVKdfNhD4zJfvj4AAAGWXc9gQgEAAAH2AQBvbm9fdHhuX2JpZDIgICBvbm9fdHhuX2ltcDIgICAalzND/https://www.amazon.com/stores/page/606246F6-D673-425E-9D7C-17A209F4C936/?_encoding=UTF8&store_ref=SB_A02543022TWMAQISKEWRX-A072671938DD8VILFUDSC&pd_rd_plhdr=t&aaxitk=6eb1d8fa473f4e758dd91c252dec82db&hsa_cr_id=0&lp_asins=B00OPOJURQ%2CB07R7S5PRJ%2CB01N3Q3AHY&lp_query=moose%20hat&lp_slot=auto-sparkle-hsa-tetris&ref_=sbx_be_s_sparkle_lsi4d_hl&pd_rd_w=NBPHO&content-id=amzn1.sym.8591358d-1345-4efd-9d50-5bd4e69cd942%3Aamzn1.sym.8591358d-1345-4efd-9d50-5bd4e69cd942&pf_rd_p=8591358d-1345-4efd-9d50-5bd4e69cd942&pf_rd_r=K11J5MZZQRJDX60MJ0XS&pd_rd_wg=9IVz0&pd_rd_r=7e45cd91-f622-4e55-b886-513a6b72dcd4",
    "products": [
      {
        "position": 1,
        "asin": "B00OPOJURQ",
        "sponsored": true,
        "title": "Puzzled Brown Moose Plush Hat - Super Soft Warm Hat With Ear Flaps, Cozy Fleece Winter Hat For Kids & Teens - One Size",
        "link": "https://aax-us-iad.amazon.com/x/c/JDDhdrLWzVKdfNhD4zJfvj4AAAGWXc9gQgEAAAH2AQBvbm9fdHhuX2JpZDIgICBvbm9fdHhuX2ltcDIgICAalzND/https://www.amazon.com/gp/aw/d/B00OPOJURQ/?_encoding=UTF8&pd_rd_plhdr=t&aaxitk=6eb1d8fa473f4e758dd91c252dec82db&hsa_cr_id=0&qid=1745330593&sr=1-1-9e67e56a-6f64-441f-a281-df67fc737124&ref_=sbx_be_s_sparkle_lsi4d_asin_0_bkgd&pd_rd_w=NBPHO&content-id=amzn1.sym.8591358d-1345-4efd-9d50-5bd4e69cd942%3Aamzn1.sym.8591358d-1345-4efd-9d50-5bd4e69cd942&pf_rd_p=8591358d-1345-4efd-9d50-5bd4e69cd942&pf_rd_r=K11J5MZZQRJDX60MJ0XS&pd_rd_wg=9IVz0&pd_rd_r=7e45cd91-f622-4e55-b886-513a6b72dcd4",
        "link_clean": "https://www.amazon.com/dp/B00OPOJURQ/",
        "thumbnail": "https://m.media-amazon.com/images/I/81p65rjlUxL._AC_SR160,134_CB1169409_QL70_.jpg",
        "rating": 4.6,
        "reviews": 1354,
        "prime": true
      },
      {
        "position": 2,
        "asin": "B07R7S5PRJ",
        "sponsored": true,
        "title": "DolliBu White Rooster Plush Hat - Super Soft Stuffed Rooster Winter Hat with Ear flaps, Animal Hat Costume for Boys and Girls, Stylish Farm Animal Rooster Toy Costume Hat for Kids, Teens, and Adults",
        "link": "https://aax-us-iad.amazon.com/x/c/JDDhdrLWzVKdfNhD4zJfvj4AAAGWXc9gQgEAAAH2AQBvbm9fdHhuX2JpZDIgICBvbm9fdHhuX2ltcDIgICAalzND/https://www.amazon.com/gp/aw/d/B07R7S5PRJ/?_encoding=UTF8&pd_rd_plhdr=t&aaxitk=6eb1d8fa473f4e758dd91c252dec82db&hsa_cr_id=0&qid=1745330593&sr=1-2-9e67e56a-6f64-441f-a281-df67fc737124&ref_=sbx_be_s_sparkle_lsi4d_asin_1_bkgd&pd_rd_w=NBPHO&content-id=amzn1.sym.8591358d-1345-4efd-9d50-5bd4e69cd942%3Aamzn1.sym.8591358d-1345-4efd-9d50-5bd4e69cd942&pf_rd_p=8591358d-1345-4efd-9d50-5bd4e69cd942&pf_rd_r=K11J5MZZQRJDX60MJ0XS&pd_rd_wg=9IVz0&pd_rd_r=7e45cd91-f622-4e55-b886-513a6b72dcd4",
        "link_clean": "https://www.amazon.com/dp/B07R7S5PRJ/",
        "thumbnail": "https://m.media-amazon.com/images/I/71+sEwg7eDL._AC_SR160,134_CB1169409_QL70_.jpg",
        "rating": 4.7,
        "reviews": 385,
        "prime": true
      },
      {
        "position": 3,
        "asin": "B01N3Q3AHY",
        "sponsored": true,
        "title": "DolliBu Alligator Plush Winter Hat - Soft Stuffed Animal Warm Fluffy Beanie with Ear Flaps for Halloween or Cosplay - One Size",
        "link": "https://aax-us-iad.amazon.com/x/c/JDDhdrLWzVKdfNhD4zJfvj4AAAGWXc9gQgEAAAH2AQBvbm9fdHhuX2JpZDIgICBvbm9fdHhuX2ltcDIgICAalzND/https://www.amazon.com/gp/aw/d/B01N3Q3AHY/?_encoding=UTF8&pd_rd_plhdr=t&aaxitk=6eb1d8fa473f4e758dd91c252dec82db&hsa_cr_id=0&qid=1745330593&sr=1-3-9e67e56a-6f64-441f-a281-df67fc737124&ref_=sbx_be_s_sparkle_lsi4d_asin_2_bkgd&pd_rd_w=NBPHO&content-id=amzn1.sym.8591358d-1345-4efd-9d50-5bd4e69cd942%3Aamzn1.sym.8591358d-1345-4efd-9d50-5bd4e69cd942&pf_rd_p=8591358d-1345-4efd-9d50-5bd4e69cd942&pf_rd_r=K11J5MZZQRJDX60MJ0XS&pd_rd_wg=9IVz0&pd_rd_r=7e45cd91-f622-4e55-b886-513a6b72dcd4",
        "link_clean": "https://www.amazon.com/dp/B01N3Q3AHY/",
        "thumbnail": "https://m.media-amazon.com/images/I/813jt9cducL._AC_SR160,134_CB1169409_QL70_.jpg",
        "rating": 4.6,
        "reviews": 207,
        "prime": true
      }
    ]
  },
  ...
}

JSON structure overview

{
  ...
  "product_ads": {
    "image": "String - URL of the hero image in the product ads section",
    "logo": "String - URL of the brand logo in the product ads section",
    "headline": "String - Headline of the product ads section (Ex: 'Stuffed Animal Hats: Cozy and Stylish All Season')",
    "link": "String - Link to the brand store page",
    "products": [
      {
        // The same structure as `organic_results`.
        // For more information visit https://serpapi.com/amazon-organic-results#api-examples-json-structure-overview
      },
      ...
    ]
  },
  ...
}