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Media Kit

Logo images, contact information, and other media resources for SerpApi.

Logo and Wordmark

The SerpApi logo should contain both the icon and wordmark in most cases. The main style is a blue-and-purple gradient icon, with black text.

If the logo is placed on a dark background, you can use the all-white version of the logo. If displaying the gradient icon is not possible, an all-black version is also available.

Primary logo
White logo

The logo and wordmark are available to download in all styles. Please do not modify the colors or other elements.

Download all assets

Logo with Wordmark - Main
Logo with Wordmark - Main
Logo with Wordmark - White
Logo with Wordmark - White
Logo with Wordmark - Black
Logo with Wordmark - Black
Logo with Wordmark - Gradient
Logo with Wordmark - Gradient
Logo - Main
Logo - Main
Logo - White
Logo - White
Logo - Black
Logo - Black
Vertical Logo - Main
Vertical Logo - Main
Vertical Logo - White
Vertical Logo - White
Vertical Logo - Black
Vertical Logo - Black
Vertical Logo - Gradient
Vertical Logo - Gradient
Wide Banner - Main
Wide Banner - Main
Wide Banner - White
Wide Banner - White
Wide Banner - Black
Wide Banner - Black

Colors and font

SerpApi uses a combination of blue and purple colors. The main icon and background graphics use a linear gradient of both colors. The Lato font is used across the website and other resources, but not in the typeface for the main logo.

Blue

#377FEA
cmyk(76.5%, 45.73%, 0%, 8.24%)

Purple

#6937EA
cmyk(55.13%, 76.5%, 0%, 8.24%)

Dark Gray

#313131
cmyk(0%, 0%, 0%, 81%)
Purple #6937EA

Gradient

Linear, 47 degrees

Blue #377FEA

Brand name

"SerpApi" is one word, with the "S" and "A" as the only capitalized letters. The same spelling and capitalization applies to both our company name and all services.

Please do not use SERPAPI, SerpAPI, serpAPI, or other variations.

Press contact

For media inquiries, please send an email to press@serpapi.com. For technical support or other questions, please use the contact form or send an email to contact@serpapi.com.

All legitimate SerpApi communications come from the serpapi.com or tryserpapi.com domains only.

About SerpApi

SerpApi is the world’s leading provider of search data, pioneering APIs that turn search engine results into structured, developer-ready information. Founded in 2017, the company enables developers, researchers, Fortune 500 companies and organizations around the world to integrate live search insights from sources like Google, Bing, and YouTube into applications, analytics, and research workflows.

With more than 100 specialized APIs, SerpApi supports use cases ranging from AI development and machine learning to SEO monitoring, cybersecurity intelligence, and e-commerce analysis, helping teams build reliable, data-driven products at scale.