Google has many results for your search keywords. It's not a surprise that Google can give you a list of activities and events results when you search: "Events in Austin".

There are many types of Google Events: concerts, festivals, sports games, conferences, local meetups, and other gatherings or happenings.

Google Events is valuable data for you to discover local activities that allow users to explore what's going on in their city or regions. For organizers and promoters, this is one of the best marketing tools to increase visibility when listing on Google Events to attract more attendees.

Furthermore, Google Events can show essential information about events, users can quickly access and visit websites to buy the tickets.

Google Events also provides user reviews and ratings. Searching on Google Events gives you a hint of trending community and more review insights to help you organize new events or improve your services. It's helpful for both organizers and attendees.

Setting up a SerpApi account

SerpApi offers a free plan for newly created accounts. Head to the sign-up page to register an account and complete your first search with our interactive playground. When you want to do more searches with us, please visit the pricing page.

Once you are familiar with all results, you can utilize SERP APIs using your API Key.

Scrape your first Google Events results with SerpApi

Head to the Google Events Results from the documentation on SerpApi for details.

In this tutorial, we will scrape events results when searching with the "Events in Austin" keyword. The data contains: "title", "start_date", "when", "link", "description", "address" and more. You can also scrape more information with SerpApi.

First, you need to install the SerpApi client library.

pip install google-search-results

Set up the SerpApi credentials and search.

from serpapi import GoogleSearch
import os, json

params = {
    'api_key': 'YOUR_API_KEY',         # your serpapi api
    'engine': 'google_events',         # SerpApi search engine	
    'q': 'Events in Austin'
}

To retrieve Google Events Results for a given search term, you can use the following code:

results = GoogleSearch(params).get_dict()['events_results']

You can store Events Results JSON data in databases or export them to a CSV file.

import csv

header = ['title', 'start_date', 'when', 'link', 'description', 'address']

with open('google_events.csv', 'w', encoding='UTF8', newline='') as f:
    writer = csv.writer(f)

    writer.writerow(header)

    for item in results:
        print(item)
        writer.writerow([item.get('title'), item.get('date', {}).get('start_date'), item.get('date', {}).get('when'), item.get('link'), item.get('description'), item.get('address')])

This example is using Python, but you can also use your all your favorite programming languages likes Ruby, NodeJS, Java, PHP....

If you have any questions, please feel free to contact me.